We’re throwing a party/art show in celebration of Chas’ art and a special showing of the new unreleased MASH movie that they’re calling “The Green Video”. Come by Saturday night from 6-11pm for good times, art, lots of beer, and the flick!
16 Waverly Ave
Brooklyn, NY 11205
We also have some long sleeves to celebrate the event! They’ll be available for purchase all night and after the party!
After a rough night of sleep, Wilis and Amir – along with newest addition to the Deluxe team, Richard, girlfriend, Sidnee, and lovely dame, Rosie the French Bulldog, all embarked on a cold, damp, muddy trip.
Deluxe closed shop doors for the day to attend a quite gnarly mountain bike race over at the Cathedral Pines trail system, located a hour and a half drive from Brooklyn, out deep in Long Island, NY.
The 6 hour event, hosted by organizers Something Wicked, consisted of a 10 mile loop that was very fast, serpentine, tight, hard-packed single track, with minimal elevation change. The organizers offered the event in several catagories: Solo (in A, B, and C categories, both for Male and Female), Duo Relay, 4-Person Relay, Singlespeed, and Fat Bike. The event sold out at the 300 person cap.
For us, Duo Relay was the name of the game and not bonking out was our claim to fame. We went into the race with a chill mentality: just have fun and make it out alive. On that day, Richard blessed us with his mechanical prowess, tended to the field with neutral support. Sidnee and Rosie provided us with good vibes and kindred spirits.
We busted out our signature weapons. Wilis undusted his No22 Old King, built up with a Carbon Lefty, Enve wheels, full Thomson cockpit, complete with Ti Thomson straight bars, and a SRAM XX1 groupset.
Singletrack trails are a commonplace for Wilis so he is all too familiar with races similar to this one. A few months ago, he and a few friends rode D2R2, a 180K gravel ride thats loops through the Green Mountain range in the Appalachians. At the end of the day, Wilis is a seasoned Cat 1 XC racer, and although he won’t admit it, can shred on the trails with one arm and his eyes closed.
Amir on the other hand… He’s quite new. He had participated in a handful of track and cross races this past season but had never raced a MTB race before! However, he frequents local trails and is slowly learning the Art of Sending It.
Amir rode his freshly built Ritchey P-29, accompanied by a Rockshox SID fork, KS LEV dropper post, mismatched Mavic/Enve wheels, Deluxe Ti Integrated Bar/Stem combo, and the new 12-speed SRAM XX1 Eagle.
All went swell with the race, and at the end of it all, the Deluxe boys took home 7th place in the Duo Relay event. Lots of fun was had. Chili and cold pizza was served at the end for the racers and we shortly after embarked on our trek back to the city. See more of the experience below.
Thanks for tuning in! You’ll catch us next at Rainey Park CX coming up in December.
Last weekend Wilis drove out to Western Massachusetts to ride the annual D2R2 gravel event and had the pleasure of Roman, a shop friend also being there. The ride is a brutal 180 km of constant dirt, gravel, and mud with over 12,000 feet of climbing.
The day started bright and early at 5am with a heavy fog. That’s when Wilis ran into Roman and some other familiar faces at the starting point and they decided to ride together and make it a group effort. The first half of the ride had huge descents, reaching 50mph on gravel, beautiful foggy views, and a friendly pig crossing the road! Ending after 100k with a half way point meal at the end.
After that, Wilis ran into some unfortunate circumstances. While descending, a rock flew into his eye and scraped his cornea, making things pretty rough. After a bit of riding, Roman happened to find a local boy playing in his front yard and asked for some water for Wilis to wash his eye with. After some more riding the pain got worse and Wilis had to find a gas station to get more water. After more brutal miles with a scratched cornea, Wilis finished the ride!
A huge thank you to Roman and everyone else that helped with Wilis’ situation. Comradery is a beautiful thing!
All photos are by Roman Siromakha and you can see his full photo set and blog post by clicking here.
Dustin Klein from Cadence came into town for our collaboration and for RHC weekend. Dustin painted our wall for the event and hung his track bike for show. Thanks to everyone who came out to the party, it was a blast!
The idea and inspiration for the “Doomsday kit” surrounds the by the God and Famous’ theme; Pain. In one particular incident was when Kenny was side swiped by a truck during a road ride to Philly and was completely taken out. He suffered serious contusions and fractured his collar bone. If you look closer at the top left on the jersey you will see two lines representing the broken collar bone.
The “Idiocracy Jersey” was made to start conversations, it is an anti-trump jersey. With elections so close we should really see how we can really make America great again. This jersey is consists of the nostalgic 90’s icons, and are all a nod to when America was great. A portion of the sale will be donated to the Democratic National Committee to ensure Idiocracy remains a fictional film and to un-support Donald Trump.
During the event we had our mechanic “Sweet Honey Baby Tijon” wrapping the newly released Doomsday theme ash to ash bartape. Over all this was a very successful event looking forward to work with you again!!
On October 28, 2016, God and Famous held an event with us “Doomsday.” He released a few things a Doomsday Kit, an Idiocracy jersey, bartape, and a “L8R” jacket and socks.
The North American Cycle Courier Championship, (NACCC) is an intense messenger race of a work simulation course. The course involves knowing your streets, speed, package control, and on the side events they skids, sprints, track stands, and etc. We were honored to hold part of the event here at Deluxe Cycles, we had art work hung and photos that was taken from the past years on display and reminiscing past memories.